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Preparation, Presentation, Persuasion are the key ingredients when you are speaking to 10 or 500 people. Your audience will judge your presentation within 30 seconds; 55% by your body language, 38% the quality of your voice and 7% the words you say. The most effective way to communicate to your audience is with accuracy and energy.

55% of how people perceive you is body language:
* Look at your audience, glancing at your notes only occasionally.
* Step out from behind the lectern or podium to make yourself accessible to the audience.
* Use your hands to emphasize a point, otherwise relax them at your side.
* Use flowing movements. Rocking side to side indicates insecurity.
* Smile and be dramatic or humorous when appropriate. It denotes you are a multi-faceted person.
* If you need notes make them on 5 x 7 index cards; not paper because it’s noisy. Use black ink for your main bullet points and red or another color for sub-points. Number the top corner of the cards.
* Place a glass of lukewarm water near your notes (cold closes your throat).
* If you blank out and forget a point, take a sip of water and check your notes.

38% of how people perceive you is by your voice inflection:
* Practice your speech out loud repeatedly. Eliminate umms, ahs and maybes. A pause is more powerful. If you connect your name and your company together: “Hi, I’m Bill Smith and my company is XYZ”, it would not be as effective as “Hi, I’m Bill Smith. (pause) The name of my company is (pause) XYZ.” This method draws the listener’s attention toward what you will say next. Pausing also helps the listener to digest what you have said before you go on speaking.
* Female speakers, lower your pitch.

7% of how people perceive you is by your words:
* Eliminate words like if, someday, but, problem, issue. If you have a problem, mention it once, and then go into conclusions, results, answers and solutions.
* Use powerful words: memorable, colossal, limitless, family, friendly and excellence.
* Opening your speech is your chance to attract your listeners attention. A powerful technique is to open with a statement or question to get them focused on you and your presentation. An eloquent analogy or comparison to preface what you intend to say is an audience grabber.
* Closing your speech is another opportunity to create a call to action finish for your audience in. You could end by using an famous quotation, or a slogan or a story that sums up your topic.

Your audience is rooting for you. They want to benefit from what you have to say. Practice your speech standing up, record yourself, play it back and have friends or family critique you. Take deep breaths and realize that nervousness is normal. The secret to giving an excellent speech is to commit, prepare and rehearse. Have fun, make audience eye contact, project your voice clearly and be committed to what you are saying.

Everyone is trying to promote their business online – from the mom-and-pop retailer to the big-name brands like Macy’s and Sony. Don’t be discouraged by the deluge of promotions and options out there. This article is not a do-it-all guide, but it will offer you some key points on how to get started.

1. Identify Your Market- Do They Use Facebook or Craigslist?

The above is not an either/or, but it’s an example of the way you should be thinking as a business owner. Identifying your market is always difficult, but if you’ve already done this, you’ll know where on the internet you’re going to want to spend a majority of your time and money. One of the rages in today’s digital world is “social media”. While it’s necessary for you (yes, necessary!) to have a Twitter, LinkedIn, and Facebook, don’t go overboard. Keep in mind that the majority of Facebook users are savvy youths who are keenly aware that they are being advertised to. If your services and products are for 15-28 year old’s, Facebook ads and promotions are a good place to explore. If your services and products are for those in their 30s-60s, Craigslist is a cheaper alternative. Online advertising is expensive, and in order to use this money wisely, it’s going to be best for you to target where you will get the most bang for your buck.

2. Learn Basic HTML

This is, believe it or not, easier than it seems. Take a tutorial. The reason for this is that you’re going to want to start generating landing pages for your sales and services. What is a landing page? Go to Craigslist, look in financial services, and click on one of the links. Generally, these pages will show up in the ad or pop-up when you click it. A landing page is basically a sales page that is looking to entice your audience to learn more. Design your landing page according to your target market. For teens, something flashier is necessary. For adults, something more streamlined will do the trick. Again, you don’t have to go overboard with HTML. There are plenty of free tutorials online. Most landing pages simply need a few images, color, and a title to pique interest.

These two tips go hand in hand. You’re going to start marketing. And good marketing is going to start with landing pages that are directly targeted to your audience. Unlike the luxury of a TV commercial or print ad, you’re going to have to be extremely specific. There are millions of people marketing online. Get started with these two tips and you will be ahead of the game.

Are you having trouble coming up with the perfect gift for that special man in your life? Mens presents ideas can quite often be hard to come by, especially for the men we want to impress the most. What does he want for Christmas gifts, and what are some cool present ideas are just two of the questions we tend to ask ourselves. Thankfully, there are ways to discover the ideal gift for that particular man who means so much to us.

Make a list of the first five outstanding traits that come to mind when you think about the man you want to purchase the perfect gift for. From these traits, you should be able to see a pattern that will help you decide what gift giving direction you want to follow. Remember that buying a special gift for someone is all about giving them what they want, not about what you think they should want. We often make the mistake of following our own desires when we go to pick out a present for someone, and this really should be avoided.

Some Cool Present Ideas

Does your man love the gothic realms? Perhaps he is a big fan of dragons, castles and damsels in distress. If this is the case, why not purchase him a dragon in armour clock? These clocks are gorgeous desk clocks that will look perfect in his office at home or at work. They are also an excellent conversation piece. If he doesn’t need a clock, you might also consider dragon figurines and statues, or perhaps beautiful wine goblets with ethereal fairies swirling around the handles.

Instead of Christmas, perhaps you are thinking of Valentines gifts UK. Valentine’s Day will arrive before you know it, and you certainly do not want to get him just another tie or paper weight. Does your man enjoy working in the garden? Gardening gifts are always well received. Why not get him a lovely bird bath to place under a tree or around shrubs? Bird baths are very popular garden decorations.

Japanese Money Box

Included in cool present ideas for men are Japanese money boxes. A Japanese money box is a token of good will and is said to bring its owner good luck. You can find handsome Japanese money boxes in many different styles, so it will not be difficult to find a marvellous money box that will bring a smile to your man’s face.

If your man loves being playful, toys might be the perfect gifts for him. Chattering wind up teeth are a funny way to break the tension and he will probably welcome these as an office accessory. You could also get him his own Egyptian Queen pen to sign his documents with. Novelty toys always make excellent Christmas gifts, as well as Valentines gifts UK.

Mens Presents Ideas

If you want to let your man know just how much you love him, include a note with your gift. It can be a simple and short note, as long as it is handwritten. Your attention to this small detail will let him know that the gift you are offering him is truly from the heart.