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Public speaking can lead to a lucrative career on its own or it can simply be used as another (very powerful!) marketing tool for your small or home-based business. Regardless of the reason you plan to speak, consider recording yourself so you can use that recording for continued marketing success in the future.

Using video can be expensive and is a hassle to get organized. But an taking audio recording of you delivering your speech can be quick and simple to do if you have the right, easy-to-use tools. This really is one of those tech-type things you can do on your own even if you’re a beginner. Following is a list of what you need to know to record your own presentation with minimal effort and expense.

These two items are the only tools you need at your speaking event to get your speech recorded:

1. Recorder

I use an Olympus Digital Voice Recorder. Make sure when you buy your recorder it is digital so you can transfer the sound later to your computer. Also, choose a model that comes with a USB cable to transfer your recording onto your computer. Prices vary from $50 – $100.

2. Microphone

You’ll need a lavaliere microphone to attach to the recorder so the sound from your voice goes directly to the recorder without any background noise getting in the way. These microphones are sold separately and typically clip on to your suit jacket and simply plug into the recorder. Prices range from $15-$30.

Next, at your event there are a few things to know:

3. Be Prepared

Make sure your clothing has a pocket to slip your recorder into as you present. Tuck the wire from the microphone into your suit so it’s not distracting to the audience. A special note for women – Too many women’s suits and pants don’t have pockets and then you’ll be stuck having to carry your recorder during your whole talk, which is not convenient or practical. Be aware of this and make sure your new suit can accommodate your recorder (about the size of a cell phone).

4. Getting Testimonials

Here’s a little tip I learned from professional speaker, Tom Antion. Keep the recorder going after your talk while you answer questions from the people standing in line to speak to you. Immediately following your speech people tend to be thrilled with your content and will tell you what they liked best. You can use this feedback on your website saying, “According to one enthusiastic participant, …”

5. Uploading and Editing

When you get home from your speech you can simply pull out your USB cable, plug it into your computer and recorder and upload your recorded speech and testimonials to your computer. To edit, download free editing software like Audacity at http://audacity.sourceforge.net/ to remove any sounds that don’t belong. After your edits are done burn your completed recording to a CD-R. After that they sky’s the limit for using the recording of your speech!

Marketing a business for sale by owner or through a broker on the Business Broker Journal Network offers several distinct advantages for you, the seller. Let’s take a look at the benefits of each approach.

How can business brokerages help me to sell my business?
If you are not comfortable tackling the task of selling yourself, a broker could be worth the fees you will pay. The sale of a business should be approached with much more formality than the sale of residence. Using a broker gives you an expert who can help you prepare your business for sale, find a buyer who will pay top dollar, and negotiate the details.

1.) Shouldering the load: Selling your business requires a great deal of time and attention, two things that you may not be able to spare while continuing the daily operational requirements of running your business. Passing selling, negotiating and closing responsibilities on to a business broker will allow you to focus on your business and keep you from being spread too thin.

2.) Confidentiality: When listing a business for sale by owner, the owner reveals that his enterprise is for sale, therefore affecting the relationship with the public and prospective buyers, employees, suppliers and other associates. A good business broker can market a company for sale in such a way that protects the owner’s identity and effectively screen potential buyers to ensure that they are qualified and serious about purchasing.

3.) Close Quicker: With a business broker working full-time on the sale, chances are the transaction will be completed much sooner and for a higher price. To find a business broker in your area, click on Find a Broker.

4.) Buyer Interaction: When business brokerages sell businesses, the owners involved are very rarely able to speak to potential buyers. Being able to speak directly with someone will give you an idea of how badly he wants the business and how he might run it so keep in touch with your broker regularly for updates on all prospect-related conversations.

Should I sell my business myself or work with a Business Broker?
Listing your business for sale by owner is one of the simplest ways to approach a very important business transaction. You’ve invested so much time, sweat and money into your business, and it can be difficult to entrust your entire future to a third party even if trust is very high. Can I really sell my business myself?” you ask. The answer is absolutely! Let’s examine more closely the benefits of selling a business independently.

1.) Cost savings: This is nearly always the primary concern for business owners who decide to sell their own business. The commission on the sale of a large business can be very lucrative for a broker, and take a large chunk of profit away from you. This can be especially dangerous if you are attempting to sell a troubled business. Managing the sale of your own business can keep much-needed money in your pocket.

Posting your business online is an easy and cost efficient way to advertise, and will reach infinitely more interested parties than advertising in print. At Business Broker Journal.com, you can list your business for sale by owner for only $49.95 per month. In addition, premier placement is available for a reasonable fee, giving your business additional exposure on the site. The average business takes between five and eight months to sell, and a online listing can dramatically shorten that statistic.

Whether you sell your business independently or use business brokerages, marketing on the Business Broker Journal network can help you gather the largest number of lucrative offers in the shortest amount of time, ensuring a win-win situation for both you and your buyer.